Cloud kitchens remove the daunting upfront infrastructure and rental cost for restaurateurs.
Higher operational efficiency is achieved relative to brick-and-mortar models due to pooling of resources.
Restaurateurs can launch mulitple brands and menus efficently, whereas brick-and-mortar structures are more rigid.
Greater digital access, lower data prices, increased smartphone penetration, higher online spending, etc., favour the cloud kitchen model.
Have low upfront and operational costs
Offer rapid and cost-effective access to new markets.
Allow foods companies to experiment and launch new brands and menus efficiently.
Encourage food companies to leverage technology to increase profits.
Ordering frequency likely to grow by 18-20%, whereas average order values may reduce by 5-10% Food odering market in India set to reach 1.5 bn orders by 2022.
Time spent by consumers on food aggregrator apps increased over twoflod from 32 minutes per month in 2017 to 72 minutes in 2019
INDIAN FOOD DELIVERY MARKET SIZE (US $ MN )